During an internship working for Chris Raia Industrial Design in Somerville, MA, the design team worked with Boston Warehouse to create a new line of kitchen utensils themed around various whimsical animal characters. The products were sold nationwide by retailers such as Target and Amazon and were featured in the Oprah Magazine.
The objective was to produce a modern and sophisticated design with high-end finishes while maintaining a lighthearted approach to the designs. It was important that each product told a story about the animal, and the way the utensil functioned became intertwined with the shape of the animal or how it moved in real life. This brought a natural familiarity and light-heartedness to each design that made the products attractive and comforting.
The Animalhouse range was then developed with manufacturers in China and was finished and branded in co-operation with Philips Design.
The products were manufactured using injection molding, and some incorporated soft grip pads that improve the usability of each utensil. Chrome details were then used for some of the utensil’s functioning parts.
Buy the products from Boston Warehouse